The Healthcare Analytics Market is expected to expand at a CAGR of ~20% during the forecast period. Key factors driving this growth include growing complexity and volumes of data, supportive government initiatives, accelerated digital health and electronic health records (EHRs) adoption post-Covid, rising VC/PE investments, growing demand for a value-based care model, increased use of AI and machine learning in healthcare analytics, and need for cost reduction and operational efficiency in healthcare.
Healthcare analytics is a subset of data analytics that combines real-time and historical data to predict trends, reveal actionable insights, and improve clinical, financial, and operational performance. It involves the use of advanced technologies such as big data, artificial intelligence (AI), machine learning (ML), and predictive analytics to extract actionable insights from various sources, including electronic health records (EHRs), medical imaging, wearable devices, claims data, and population health databases. By leveraging healthcare analytics, providers, payers, and policymakers can enhance clinical care, improve hospital efficiency, detect fraud, and support value-based care models, ultimately driving a smarter and more efficient healthcare ecosystem.
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Shift towards an evidence-based care model drives market growth
Data and analytics have been central to healthcare for decades. However, a major shift in how data is generated, aggregated, and utilized is being witnessed as the healthcare industry moves from a fee-for-service to a value-based/outcome-based care model. Evidence-based care focuses on using clinical data, real-world evidence (RWE), and predictive analytics to guide medical decisions, moving away from traditional trial-and-error approaches. Advanced analytics help identify treatment patterns, reduce hospital readmissions, and enhance population health management by leveraging vast amounts of patient data from electronic health records (EHRs), wearable devices, and genomics research. Additionally, regulatory initiatives and value-based reimbursement models incentivize healthcare organizations to adopt analytics solutions that enhance the quality of care while reducing costs. As a result, predictive and prescriptive analytics, AI-driven decision support systems, and machine learning algorithms are becoming integral to modern healthcare, fueling the continued expansion of the healthcare analytics market.
Growing focus on advanced analytics tools fuels its demand
Based on our research & interviews with industry experts, currently, healthcare analytics companies derive most of their revenues from descriptive analytics however, increasingly the healthcare providers and payers are implementing predictive and prescriptive analytics. Predictive analytics, powered by AI and machine learning, is transforming patient care by identifying disease risks early and enabling proactive interventions. Meanwhile, prescriptive analytics is optimizing treatment plans and operational workflows, reducing inefficiencies in hospitals and insurance processes. The adoption of big data analytics, cloud-based solutions, and real-time data processing is further enhancing the ability to extract actionable insights from vast healthcare datasets, including electronic health records (EHRs), medical imaging, and wearable device data. As healthcare providers, payers, and pharmaceutical companies continue to embrace automation, AI-driven diagnostics, and population health management tools, the demand for advanced analytics solutions is expected to surge, reshaping the future of healthcare delivery and driving sustained market growth.
Competitive Landscape Analysis
The global healthcare analytics market is marked by the presence of established and emerging market players such as McKesson Corporation; Optum, Inc.; Verisk Analytics Inc.; Elsevier; Medeanalytics Inc.; Truven Health Analytics; Allscripts Healthcare Solutions Inc.; IBM; Cerner Corporation; IQVIA; Oracle; SAS Institute, Inc.; Inovalon; Health Catalyst; SCIO Health Analytics; Cotiviti (formerly Verscend Technologies); CitiusTech; VitreosHealth; Dedalus; Clanwilliam Group; Evolucare; and Clinithink; among others. Some of the key strategies adopted by market players include new product development, strategic partnerships and collaborations, and investments.
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Global Healthcare Analytics Market Segmentation
This report by Medi-Tech Insights provides the size of the global healthcare analytics market at the regional- and country-level from 2023 to 2030. The report further segments the market based on component, type, application, delivery mode, and end user.
Market Size & Forecast (2023-2030), By Component, USD Million
• Software
• Services
Market Size & Forecast (2023-2030), By Type, USD Million
• Descriptive Analysis
• Prescriptive Analysis
• Predictive Analysis
• Others
Market Size & Forecast (2023-2030), By Application, USD Million
• Clinical
• Financial
• Operational and Administrative
• Others
Market Size & Forecast (2023-2030), By Delivery Mode, USD Million
• On-premises
• Cloud-based
• Web-hosted
Market Size & Forecast (2023-2030), By End User, USD Million
• Life Sciences Companies
• Healthcare Payers
• Healthcare Providers
• Others
Market Size & Forecast (2023-2030), By Region, USD Million
• North America
o US
o Canada
• Europe
o UK
o Germany
o France
o Italy
o Spain
o Rest of Europe
• Asia Pacific
o China
o India
o Japan
o Rest of Asia Pacific
• Latin America
• Middle East & Africa
About Medi-Tech Insights
Medi-Tech Insights is a healthcare-focused business research & insights firm. Our clients include Fortune 500 companies, blue-chip investors & hyper-growth start-ups. We have completed 100+ projects in Digital Health, Healthcare IT, Medical Technology, Medical Devices & Pharma Services in the areas of market assessments, due diligence, competitive intelligence, market sizing and forecasting, pricing analysis & go-to-market strategy. Our methodology includes rigorous secondary research combined with deep-dive interviews with industry-leading CXO, VPs, and key demand/supply side decision-makers.
Contact:
Ruta Halde
Associate, Medi-Tech Insights
+32 498 86 80 79
[email protected]
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